MARINE LIFE : Sea Turtles, Plastic bag and Jellyfish
Duo design canvas bags, screen printing
Spring/Summer 2020
A collaboration project AIKA Atelier x 99/BAGS
Stockholm, Sweden
The Marine Life concept aims to bring attention to the harm of human plastic consumption behaviour to marine lives.
The designs subtly tell a narrative about Sea Turtles, Plastic bags and Jellyfish through the patterns.
Jellyfish is one sea turtle food, but they couldn’t differentiate plastic bags from jellyfish. The sea turtle life was taken by mistakenly consuming a single-use plastic bag that looks similar to their food. Like many other marine lives, their lives ended by erroneously consuming human waste plastic in the ocean.
Combining with AIKA's illusion signature the duo print designs are an interpretation of turtle shell silhouettes
and outlines, which are rearranged to create illusions.
Accent colour elements of jellyfish shape and strips borrow from wooden beach chair canvas patterns enhance the design and concept.
Material: Recycled Polyester